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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Logistics 4.0
 PATERNA, Patrik
The thesis deals with new trends in logistics, which came with Industry 4.0 are summarized under the term Logistics 4.0. The thesis tries to approximate methods and technologies that are gradually beginning to be introduced in companies around the world. Data on trends used by a selected companies are obtained from an interview and secundary sources. The aim is to bring current trends and use technologies in the companies and to characterize the new concept of Logistics 4.0 and him main benefits. In the practical part are created case studies, which describe the use of technology in logistics. In the end are summarized the individual uses and benefits of technologies.
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Augmented Reality and its use in Sales and Marketing
 Jonášová, Barbora ; Smutný, Zdeněk (advisor) ; Jašek, Pavel (referee)
The bachelor thesis deals with augmented reality and its use in marketing and sales. The thesis consists of theoretical and practical parts. In the theoretical part a general overview of augmented reality is given in terms of its definition, development, principles and technologies used. Next, uses of augmented reality in various sectors are presented along with some of the problems that are associated with this technology. The practical part contains a design of an marketing application for a specific company that uses augmented reality.
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