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Visitors` Satisfaction in South Bohemia (České Budějovice - Hluboká Tourist Area)
KLEMPOVÁ, Kateřina
The bachelors thesis describes factors affecting a visitors´ satisfaction in South Bohemia (the tegion of České Budějovice). It focuses on factors that affect tourists during their stay in a given location and compares their idea with the real situation. The aim of the thesis is to identify deficiencies in this sector and point to them in a such way that the results can be applied in practice. The work tries to improve the provided services to satisfy the widest range of visitors of the South Bohemian region. As the primary source was used the questionnaire survey, which was created for the purposes of this work. This survey was carried out during the summer season of 2017 in the territory of Budějovicko-Hlubocko and of Czech Canada. In this work are deepened the results of a long-term survey of the same region which has been obtained so far.

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