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Generic vs. original drugs or how compete each other on the Czech market
Jandejsková, Klára ; Janíčko, Martin (advisor) ; Špecián, Petr (referee)
The main aim of this bachelor thesis is to clarify mutual competition between original and generics drugs on drugs markets. It is necessary to identify all aspects which we can meet on drug market and which play a significant role in the competition. The description of these aspects is described in the theoretical part of this assignment which is (together with graphic model of original and generics competition) the main theoretical basis for the practical part. In the practical part the analysis of competition process is carried out by descriptive analysis. The analysis is especially aimed at changes in quantity and prices of the original drug and gives answers to why these changes happened. The conclusion is devoted to spending on research and development of new drug. By means of practical example and also of all information which are mentioned in this work, this part answers the question which measurements of drug and state policy are suitable or unsuitable for research and development of new drugs.

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