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National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
The quality of toys in the context of brand: Safe and quality toy and Safe toys.
 TRNKA, Michal
The thesis is focused on the analysis of quality of toys on the Czech market in context of quality toy brands Safe and Secure toys. Both of these brands are part of the Czech Quality Programme and are solely intended for the assortment of toys. In the first part are defined the basic concepts and procedures relating to theissues tracked to ensure closer acquaintance with the subject. The analytical part based on the results of a survey involving the manufacturers toys (holders of quality labels and other manufacturers), toy retailers, consumers and ČOI Supervisor, supervising toys and childcare products. The final section confirm or reject the hypothesis, evaluated the quality of toys on the Czech market and outlined proposals for solutions with respect to the data obtained in the analytical part.
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Analysis of chosen quality mark (Programme CzQ): Horeca Select
 BOROVKOVÁ, Lucie
The aim of this thesis was to analyze the strengths and weaknesses Horeca Select brand, which is included in the Czech Quality Programme. The analysis was conducted through a questionnaire survey among consumers, manufacturers and brand manager.
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The anylysis of selected labels of the Czech quality programme(toys)
 TRNKA, Michal
This bachelor thesis deals with the presentment and the following analysis of selected marks from the Czech toys quality program. This program assists the distribution of quality toys and services, that are objectively checked by third side. It includes 17 marks of the quality and two of them are intended for the assortment of toys. These marks are known as {\clqq}Safe and quality toy{\crqq} and {\clqq}Safe toy{\crqq}. The analysis is based on the findings of checklists, which were practised on the producers of toys and the controllers of marks. The conclusions and the qualifications of strong and weak points of the Czech quality program are mentioned at the close of the work. There are also the proposals for the improvement in this researched area.
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