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National Repository of Grey Literature

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Ekonomické přínosy lázeňského cestovního ruchu pro město Janské Lázně Hanyšová, Adéla This bachelor thesis is focused on economic benefits of spa tourism for the town of Janské Lázně. Review of literature describes tourism and related terms, spa and its benefits, basic economic indicators and marketing in spa tourism. In the practical part there is an assessment of the tourism potential in Janské Lázně, analysis of economic benefits through local fees, employment and economic results of the State Health Spa, Janské Lázně, a questionnaire survey focused on the quality of spa services and SWOT analysis. Conclusion contains recommendations for increasing the economic benefits for the town of Janské Lázně. Detailed record

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