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Analysis of the issue of entry of foreign companies in the Saudi market
Havlíčková, Blanka ; Turnerová, Lenka (advisor) ; Drozen, František (referee)
This thesis analyzes religious, social and cultural norms, describes economic and trade negotiations specifics of Saudi Arabia and provides advices in connection with business opportunities for potential business partners. In first part of the thesis I focus on general information about Saudi Arabia (geography, population, religion, education systém, role of media) and on constitutional origins, constitution, criminal proceedings and criminality in the Kingdom. In the second part I look at Saudi Arabia from an economic point of view and describe basic macroeconomical indicators, situation in various sectors of the Saudi economy, development of the Saudi state budget and national debts. I also analyze position of the country in international trade and its economic cooperation with the Czech Republic. The third part is devoted to the cultural specifics of Saudi Arabia, such as position of women in society, sexual segregation, way of dress, lifestyle or the Saudi approach to work. In the fourth part, I turned attention to the pitfalls of business negotiation with Saudi partners, focusing on the issue of donation etiquette, greetings and inappropriate conversational topics. The last part is devoted to the results of my research, which outline Saudi preferences for commercial negotiation, shopping or the best method of communication.
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