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Strategic markets for Czech Republic: Russia, China, Ukraine and India
Mereminska, Kateryna ; Plchová, Božena (advisor) ; Müllerová, Františka (referee)
This thesis deals with the evaluation of Russia, Ukraine, India and China in terms of prospects of their markets for Czech exporters. Evaluation of these states is performed using PEST and SWOT analysis, characteristics of foreign trade of individual countries, with a focus on trade and economic relations with the Czech Republic (mainly on the analysis of the contractual base, import requirements and existing trade barriers, commodity trade structure and trends in exports and imports focusing on the development of Czech exports). The paper also outlines export opportunities for Czech exporters, perspective fields for export, formulates general recommendations for Czech exporters and financing of export activities. The aim of this work is the formulation of potential recommendations for Czech exporters for the analysis of the target market.
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