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Business Plan – healthy fast food
Dědková, Lenka ; Špička, Jindřich (advisor) ; Machek, Ondřej (referee)
This Master's Thesis deals with the processing of business plan in the public sector of catering and hospitality. More precisely, it is a fast food offering healthy nutrition products. The business idea was based on the trends of today, which are increasing orientation of consumers to buy food with a verifiable origin and orientation to a healthy lifestyle. The thesis is divided into four parts. The first part of an introduction explains the motivation for election of the Thesis topic. The second part summarizes the theoretical knowledge based on academic literature on how to create a business plan, how to choose the legal form of business and legislative requirements in this sector. The third part is a practical part, which describes the actual business plan. There are given partial analysis of the market, as the analysis of competitors, suppliers and customers. It also shows the financial plan that additionally analyzes the numbers of business plan. In the last part of the thesis named the conclusion is evaluated the entire business plan and its feasibility and there is indicated possible use in the future.
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Information ethics in small business
Pareja, Erik ; Sigmund, Tomáš (advisor) ; Toman, Prokop (referee)
This thesis examines information ethical environment of small business. It especially examines the relationship between employer and employees and between company and public. The thesis is focused especially on information ethics that is applied on communication in the Internet and by use of computing techniques. The thesis reveals principles that can affect and form ethical decisions of employer and its employees in contemporary information society. Also the thesis examines opportunities those allow to break the ethical and legal standards.
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Business Plan - Establishment of Fitness
Malecha, Jakub ; Tužová, Julie (advisor) ; Hajdíková, Taťána (referee)
In my bachelor thesis I described common principles of making business plan and then created my own business plan. The theme of this plan is the establishment of the fitness center in Veselí nad Lužnicí and the assessment of profitability and reality. It is possible to create own fitness center on the basis of this business plan.
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Start-up of a Czech company in the American business environment
Hudcová, Eliška ; Müllerová, Jana (advisor) ; Mísař, Jan (referee)
The subject of my bachelor's thesis is the start-up of a Czech company in the American business environment. Main goal of the thesis is the comparison of the administrative and legal boards relevant to a company establishment in both Czech and American business environment, with emphasis on criteria of the establishment from the view of a foreigner and creating a manual for a small-sized company establishment in the USA. The first part of the thesis includes general theoretical knowledge, gained from the recognized literature. The second part focuses on the specific company step-by-step establishment based on the business plan. The output of the comparative analysis is the recommendation if and under which conditions, it is worth creating such a company; which company type is the best to choose and with what risks may occur. At the end, there are found all the important conclusions that arise from the previous parts.
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Business Plan
Florián, Marek ; Boukal, Petr (advisor) ; Krause, Josef (referee)
The purpose of this Bachelor's Thesis is to create a business plan for a specific business idea. The Thesis is divided into a theoretical and practical part. The target of the theoretical part is to define the basic terms associated with the business and to make a business plan structure. In the practical part is described the business plan according to the methods contained in the theoretical part. The primary objective is to provide detailed information about the feasibility of the project, including analysis of internal and external factors. The secondary goal is to create a financial plan which will serve for future control of costs and investment.
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Integration of Vietnamese entrepreneurs in the Czech Republic with the focus on Prague
Nguyen Thi, Thanh Truc ; Kašparová, Eva (advisor) ; Kolářová, Jana (referee)
The aim of this Bachelor thesis is to analyze subsequent integration of Vietnamese entrepreneurs in the Czech Republic with the focus on Prague. Moreover, the thesis deals with the impacts of this integration. The thesis is divided into two parts. In the theoretical part I am trying to describe the history of the arrival of Vietnamese citizens to the Czech Republic and their subsequent integration. In the practical part I have used a document analysis, secondary analysis and semi-structured interview to clarify the situation. The collected data is interpreted on a theoretical background. To sum up, the outcome of this thesis will enable the reader to better understand Vietnamese people living in the Czech Republic
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Analysis of Franchising on the Example of Benzina Ltd.
Tajzlerová, Nikola ; Chylíková, Hana (advisor) ; Turnerová, Lenka (referee)
This Bachelor thesis deals with business through franchising. The first part defines franchising from the theoretical point of view, mentioning basic pillars of the franchise agreement and the advantages and disadvantages for the franchisor/franchisee. The second part, divided into two chapters, illustrates franchising by using the example of company Benzina and the specific petrol station Benzina-Přelouč. The aim of the thesis is to create a comprehensive view of the concept of this company and to assess whether it is sufficiently advantageous for the franchisee. For proper assessment, the competition analysis, the SWOT analysis and the analysis of revenues and expenses are carried out.
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Business plan of an e-shop
Kuděj, Jan ; Boukal, Petr (advisor) ; Krause, Josef (referee)
This bachelor's thesis is focused on creation of a business plan of an e-shop which will be offering dietary supplements and sports equipment. The main goal of the thesis is to evaluate the viability of the business plan. In theoretical part are defined the basic terms concerning entrepreneurship and business plan. Then in the practical part, there is the concrete business plan, which consists of a description of the business opportunity, determination of strategic goals using SMART method, competition analysis, description of potential markets, marketing mix, SWOT analysis and financial plan.
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Business Plan
Bilek, Martin ; Srpová, Jitka (advisor) ; Mísař, Jan (referee)
The subject of my master thesis is creating a business plan. The theoretical part deals with the characteristics of business plan in its individual chapters. In each of these chapters I summarize and evaluate the theoretical methods that can be applied on the given area. The practical part deals with preparation of a business plan focused on cloud computing for small and medium-sized enterprises.
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