National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Czechoslovak Pencil Industry in a Command Economy 1948-1968
BOHDÁLEK, David
The submitted doctoral thesis focuses on the development and transformation of the Czechoslovak pencil industry in the period after the onset of the planned economy. The major pencil manufacturer Koh-I-Noor Hardtmuth was at the heart of the analysis. The annual reports, annual financial statements, business trip reports, and minutes of the director's and production meetings formed the source base. The correspondence with individual domestic institutions or foreign business partners, memories and a company magazine were also used. The preserved image archival documents - promotional leaflets and price lists - were not left out. The work is based on the methodological basis of the business history. The organization, operation and management strategies of the pencil industry in the historical background of economic changes and reforms have become the subject to examination. The national enterprises Centropen, Gama and Logarex, which were engaged in the production of office supplies, were also included into the research in terms of the comparison. The emphasis was placed on the role of individual managers conducting entrusted enterprises next to the analysis of turnover, production level and a number of employees. Advertising and promotional activities and their importance in the socialist economy was not left behind. In this context, the impact of extensive litigation regarding the trade mark and the name of Hardtmuth, which affected the export, production and advertising sectors, have not been overlooked. The interrelationship between the manufacturing enterprise and export organizations became one of the key topics.
Business Strategies of České Budějovice Pencil Factories Heading for Nationalization in the years 1945-1948
BOHDÁLEK, David
The diploma thesis being submitted deals with the issue of applying managerial strategies and their economic impacts on the České Budějovice pencil factory within the years 1945-1948. The core sources for this analysis were mostly annual reports and operation reports, meeting minutes, statistical reports, correspondence, and sources of private nature. The thesis builds upon the methodological bases of business history. The most prominent pencil industry people of the post-war era became the main subject of the research. Based on the business strategies of these managers, the following parts of the thesis then focused on economic evolution, on which they applied both vertical and horizontal comparisons. The advertising activities of these pencil factories or the negotiations with the former subsidiaries represented by the Hardmuth family did not go unnoticed either. The key contribution of this thesis lies in its analysis of the nationalization process followed by the centralization of the Czechoslovakian pencil industry.

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