National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Rozvoj P2P platforem v České republice
Sikora, Václav
Sikora, V. Rozvoj P2P platforem v České republice Bakalářská práce. Brno: Men-delova univerzita v Brně, 2018. This bachelor thesis deals with development of P2P in the Czech Republic and abroad. The thesis defines the general peer-to-peer concept with regard to the use of this concept in the context of money lending among people. It analyzes the emergence and development of peer-to-peer platforms, sets out the legislative framework and also risks associated with their activities. Part of the thesis is also analysis of marketing communication and subsequent recommendation for pre-selected Czech P2P platform, which is based on SWOT analysis, PESTE analysis of marketing communication of the company and questionnaire survey.
Analysis of p2p loans market
Štegner, Jaroslav ; Radová, Jarmila (advisor) ; Rajl, Jiří (referee)
The thesis is focused on analysis of market with p2p loans, which are provided by online platform as an intermediary between investors and borrowers. The work contains theoretical and legislative resources for establishment, development and everyday operating of a platform. Further the concept of p2p lending is developed as another asset class available to investors.The thesis contains analysis of unsecured credit market in Czech republic and it trying to find the most potential part of this market for p2p loans. It also includes an overview of the most important domestic and foreign platforms and investment recommendations for investors.

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