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The Process of Professionalization of Non-profit Organization Atmostéra, o.s. - Case Study
 Kovaříková, Šárka ; Matyáš, Ondřej (advisor) ; Šťovíčková Jantulová, Magdaléna (referee)
This diploma thesis introduces case study that deals with problems of professionalization of non-profit organization Atmosféra, o. s., organization arranging experience programs for elementary and secondary schools mainly in Zlín Region. The aim of this thesis is to analyze members' attitudes to professionalization of the organization and on the bases of this analysis to recommend and suggest procedure leading to improvement of services of the organization. Theoretical part describes problems of voluntary work and professionalization. Practical part contains research dealing with members' attitute to professionalization of the organization. Due to specialization of this thesis, I chose method of case study, in which I use qualitative research methods.
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