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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Comparison of media interest in czechoslovakia/czech athletes at the summer olympic games in Ciudad de México in 1968 and London in 2012
 Kočová, Lenka ; Cebe, Jan (advisor) ; Šírová, Tereza (referee)
The main goal of this bachelor thesis, "Comparison of media interest in Czechoslovakia/Czech athletes at summer Olympic Games in Ciudad de Mexico in 1968 and London in 2012", is to compare the media interest in Czechoslovakia and Czech athletes in Československý sport, Sport, Mladá fronta, Mladá fronta Dnes, Rudé právo a Právo newspapers, during two summer Olympic Games concretely the one in Ciudad de México (1968) and in London (2012). The quantitative content analysis was used to find out how much of the space was given to our athletes in each kind of newspapers. I made the comparison of those two years and also the comparison of every each newspapers. Results of the analysis shows the differences and progress in the sports journalism.
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Media publicity of World floorball championship in years 1998 and 2008
 Fejfárek, Martin ; Zamazal, Ondřej (advisor) ; Macků, Lucie (referee)
The aim of this Bachelor's thesis, called "Media interest in the World Floorball Championships of 1998 and 2008", is to compare the media image of the World Floorball Championships in 1998 and 2008 in the daily newspapers Mladá Fronta Dnes and Sport. By means of quantitative and qualitative analysis it examines how intensively the media paid attention to the World Floorball Championship and how they reported it. The comparison of media image is done among the papers in the studied years and between years 1998 and 2008. The quantitative section is focused on classification of the genre, location, use of photographs, use of graphics, etc., and the gualitative section is focused on the ocurrence of patterns, which offer a way of perception of the presented information to recipients.
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