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Mass media portrayal of Czech courts
Forejtová, Natálie ; Homolová, Pavla (advisor) ; Sedláčková, Markéta (referee)
This thesis focuses on the mass media portrayal of Czech courts in the context of the possible influence on the court's legitimacy and confidence. The research of portrayal is based on the analysis of Fagan's dimensions of legitimacy (effectiveness, distributive justice and procedural justice), court rulings and the overall view. The representation of sources of legitimacy rather corresponds to materialistic society - the most represented dimension in 2014 was the effectiveness, on the other hand, distributive justice was represented the least. Normative factors, namely procedural fairness, however, were not covered much. The portrayal in 2014 was, in terms of judicial rulings and the overall view, rather neutral but the sources of legitimacy were mostly negative. Differences were mainly found among mass media portrayal of the lower courts and higher courts and the differences correspond to different confidence in these institutions. I also studied the development since 1997, but besides the increasing interest of mass media in the courts, I have not found any other significant differences which could cause the rise of confidence in the courts. Mass media can also cause the difference in confidence in the courts of the left-wing and right-wing oriented people, because the journal Pravo has a slight...
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Position of The Guardian on the Britisch newspaper market
Šmídová, Radka ; Köpplová, Barbara (advisor) ; Cihlářová, Gabriela (referee)
Bachelor thesis named 'Role of the Guardian daily newspaper in the British press market' consist of three parts. The first part deals with the mass print and its development in Great Britain. There is a brief history of the very first daily papers appearing in 18th century, their rise during the industrial revolution in the first half of 19th century, followed by the period of press barons, and finally 20th century in the name of large media conglomerates. The contemporary press market is examined from the social class perspective, typical for Great Britain, with the spreading tabloidization increasingly affecting the serious news as well as the growing power of the internet. The mutual influence of media and politics is also very important, mainly in connection with the owner effects. The whole second part is dedicated to the Guardian daily newspaper, mainly to its history dating back to 1821, when the Guardian was established in Manchester as a regional newspaper named the Manchester Guardian. The original title was used until 1959. One of the most interesting aspects of the current Guardian is its website created back in 1999. The third part of the work brings the Media Guardian analysis, namely in the context of other sections of the paper and the content of the Guardian in the years 1990 and...
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The non-professional public perception of the nurse occupation
Chvojková, Kateřina ; Marsová, Jana (advisor) ; Hejzlarová, Lenka (referee)
The work deals with the theme of perception of the nurse job by public. The objective of the work is to find out what awareness of the present work of nurse is with a view of contact of job of nurse, her personal experience and at the same time the experience of neighbourhood of the respondent and with the view of the personal feature of nurse. The objective is also to conduct a survey of factors having influence on opinion of public about job of nurse. In the theoretical part the attention is paid to the definition of the term nurse especially in the connection with its relation to nursing. The overview of the historical development of nurse from the beginning of Christianity until the first half of the 19th century is presented and furthermore it is presented the origin and development of the professional nursing including the situation in Czechia. A special attention is paid to the prestige of the nurse job including the influence of the public on its formation and also the role of the mass media at forming the public meaning is dealt with. In the empiric part of the work the objectives of the work are formulated. The results of the questionnaire investigation are illustratively depicted with help of tables and figures. In the conclusion the results of the research are summarized including the...
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U.S. media before the Iraq invasion. Quantitative analysis of newspaper articles with respect to balance of sources
Navrátilová, Kristýna ; Kozák, Kryštof (advisor) ; Bečka, Jan (referee)
The role of the media before and during the Iraq war in 2003 in the United States still resonates topic. Journalists are often criticized for failing to fulfill their roles and violations of journalistic standards. This thesis deals with the balance of articles in two national newspapers, The New York Times and The Washington Post, in the period before the invasion of Iraq, specifically from the August 2002 until the invasion on March 19, 2003. The thesis is a quantitative content analysis of the articles from the front pages of these newspapers. The main hypothesis of the research is that, according to criticism that the media received, there should be more sources supportive of the administration of George W. Bush and almost no opposition. The thesis examines, whether journalists followed the norm of balance of sources, or whether is the criticism justified. The result is, that despite the lack of opposition on the domestic political scene, journalist found the opposition sources abroad. Reporting of these two newspapers were, in terms of used sources, balanced.
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Programme Diversity in Czech Televisions between 1998 and 2006
Čihák, Marek ; Trampota, Tomáš (advisor) ; Kruml, Milan (referee)
The present thesis entitled "Programme Diversity of Czech Nationwide Television Channels in the Years 1998 - 2006" focuses on the normative requirement of the society regarding the diversity of mass media, and the approach of mass media thereto: we distinguish between media diversity introduced in the market media model and the diversity presented as part of the public sphere media model. Furthermore, this thesis attempts to search for and determine the requirements regarding media diversity as laid down in the applicable legislation of the Czech Republic or the European Union. The research part of the thesis deals with one of the many levels of diversity in the mass media environment, particularly the diversity of television programme types, i.e. television genres accepted by the interest groups: academics, broadcasters or audiences etc. The present analysis includes nationwide TV stations providing analogue broadcasting via terrestrial transmitters in the years 1998 to 2006, focusing on majority audience - Czech TV1, Prima TV and TV Nova. By means of the Relative Entropy Index and the Deviation Index the diversity of the offered programme types is examined both on the vertical level (a single selected TV station) and on the horizontal level (across the monitored TV stations). The application of...
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Selected critical media theory
Říha, Filip ; Jirák, Jan (advisor) ; Hronová, Tereza (referee)
The content of this bachelor thesis is primarily a description of the five selected streams of media criticism. The main aim of this bachelor thesis is a comparison of the various critical theories, based on their basic description, in which the basic thoughts of this stream are always expressed, factografical data of individual thinkers and dominant institutes, which were criticized. This bachelor thesis also provides informative character and the basis for forming opinions about individual critical streams which were described. So a reader during the reading will be summarily informed not only about described critical streams, but at the same time this work provides a description of the most important basic terms which are bound to them. It also provides a view of the problems of the society, which reigned in the society in different contexts, especially in the period of the second half of the 20th and the 21st century. The work offers a review of a mass culture, popular culture, affects of advertising, problems of globalized media, narcissistic society or a sight of feministic critique of media. The work also provides an evaluation of various streams of possible development of critique of media to the future.
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Czech Literary criticism on internet
Kučera, Štěpán ; Kraus, Jiří (advisor) ; Čeňková, Jana (referee)
This rigorous thesis surveys Czech literary criticism on internet and its relationship towards printed literary criticism, or generally, relationship between new and traditional media. I define what "Czech literary criticism on the internet" can mean, and describe its situation in 2009 and 2012. I created an imaginary central line going from the pole of traditional media to the pole of new media and aligned the groups of websites on this scale. I found important projects there that exist in the periphery of Czech literary life (as reflected by the traditional media). Then I asked members of the web projects to fill in a short questionnaire focused on literary criticism on internet and its relationship to the culture of traditional media. Also, I posed the same questions to Czech book publishers as representatives of the traditional culture. In comparison of 2009 and 2012 I found out that the websites connected to the traditional printed culture tend to parish, or on the contrary, transform into professional projects (usually with state financial support). The closer to the pole of new media, the more viable the websites tend to be. I also notices increasing role of social networks, such as Facebook. For some websites these networks have become a welcome platform to address wider audience, while for others...
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Media literacy as a mean of development of high school student's critical evaluation of political advertisment
Pokorná, Gabriela ; Dvořáková, Michaela (advisor) ; Stracený, Josef (referee)
This thesis is focused on the impact of media literacy in terms of the ability of high school students to interpret political advertisement. In the part of this thesis the reader will be introduced into the concepts of modern democracy and mass media as its important part especially, within the context of politics, in the pre-election period. The reader will be provided an insight into the issue of the influence of mass media on citizens who are exposed to the products of political marketing. Due to the focus on high school students, this thesis mentions research domestic one as well as international that puts together terms as politics- media-teenagers. The second part of this thesis is designed as a research aimed at the impact of media literacy on the students' skills to analyze a political advertisement as well as their civic attitudes. The research is conducted as a qualitative comparison of statements of the analytical abilities of students who took part in media literacy course with those who did not. Key terms: democracy, elections, political campaign, political marketing, political advertisement, media, mass media, media literacy, high school education
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