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Relation between avant-garde, mass art and kitsch
ŠTĚRBOVÁ, Alena
In my thesis, I will deal with the subject of the relation of high and mass art in the context of the issue of kitsch. The primary sources of my work will be Apocalypse Postponed by Umberto Eco, an essay Avant-Garde and Kitsch by Clement Greenberg and Estetika na přelomu milénia by Pavel Zahrádka. The main subject of the work will be examining the impact of avant-garde to kitsch and mass art and make a structural analysis of the kitsch on the background of the theory about social and cultural layers.

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