National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Aesthetic Quality and its Utility
NIKIFOROV, Grigorij
This bachelor thesis explores why the effect of some artistic works fades more easily over time while others are capable of significantly longer periods of aesthetic resonation. Drawing upon the contextualist aesthetic theory of American philosopher Stephen Coburn Pepper, I propose supplementing it with my own concept of 'vividness lifespan' understood as the sustainability of the aesthetic impact by vivid quality. Special attention is given to habituation and other mutations of conditioning, which were not deeply addressed in Pepper's contextualist thinking. The mutation of aesthetic fatigue allows for connecting Pepper's aesthetic thought with the marginalist economic law of diminishing marginal utility, thereby creating a tool for distinguishing between aesthetic artworks that have sustainable 'vividness lifespan' and those that have not. The concept of vividness lifespan becomes a framework both for description of aesthetic value and for grappling with the idea of whether we can consider any utility of artistic works.
Ordinalists and marginal utility
Huněk, Lukáš ; Hudík, Marek (advisor) ; Holman, Robert (referee)
The aim of this thesis is to determine the extent of possible compatibility of the theory of marginal utility and ordinalism. Furthermore, it offers potential solutions of how to reach this compatibility. The theory of marginal utility is traditionally based on the law of diminishing marginal utility, which is defined through the sign of the second partial derivative of utility function. Because of the fact that this sign is not defined for all positive monotonic transformations, the theory cannot be ordinalist. However, there are certain scientific works which attempt to rework the theory of marginal utility based on ordinalist principles. This thesis examines and compares the works of M. Rothbard, H. Bernardelli, J. McCulloch and D. Maystone on the basis of the analysis of the ordinalist theory of utility as presented by J. Hicks and R. Allen. The theories of H. Bernardelli and J. McCulloch will be proved to fulfil all the conditions and thus to provide a method of reconciling the theory of marginal utility and ordinalism. Based on the analysis of the criticism of the ordinalist theory of utility it will be thereafter shown that it is their findings that could form the foundation of a new consumer theory.

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