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Visitor's Profile in the Tourism Destination of the Orlík Region
PATÁKOVÁ, Kateřina
The aim of this work was, on the basis of analysing the situation and demand analysis, to compile a profile of the visitor of destinations of Orlicko. In addition,to identify the needs and requirements of the visitors, to perform market of segmentation on the demand side and to select key and promising target segments for the sustainable development of tourism in this destination.

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