National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Increase of Sales Efficiency Using Multimedia Technology
Sedlařík, Vladimír ; Groligová, Ivana (referee) ; Kříž, Jiří (advisor)
This work is aimed at multimedia advertising techniques, evaluating their efficiency and financial performance. Important aspects are listed to be followed when exposed to a potentialcustomer. The work is an assessment of the current advertising for the Western Town s.r.o. near Boskovice and advertising by a video presentation. There are examples of selected companies that offering advertising using LED screens in busy places in Brno. Economic aspects are analyzed and forecasts of return or profit. The work is accompanied by a video presentation of advertising in this amusement park created in iMovie.
Increase of Sales Efficiency Using Multimedia Technology
Sedlařík, Vladimír ; Groligová, Ivana (referee) ; Kříž, Jiří (advisor)
This work is aimed at multimedia advertising techniques, evaluating their efficiency and financial performance. Important aspects are listed to be followed when exposed to a potentialcustomer. The work is an assessment of the current advertising for the Western Town s.r.o. near Boskovice and advertising by a video presentation. There are examples of selected companies that offering advertising using LED screens in busy places in Brno. Economic aspects are analyzed and forecasts of return or profit. The work is accompanied by a video presentation of advertising in this amusement park created in iMovie.

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