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National Repository of Grey Literature

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Vliv vzdělávání zaměstnanců na jejich kvalifikaci ve firmě Medin, a.s. Harvánková, Hana ; Černá, Jitka (advisor) Práce je zaměřena na zkoumání problamatiky vzdělávání ve firmě Medin, a.s. Teoretická část je věnována teorii marketingového výzkumu, jeho členění, metodám a fázím. Aplikační část dokumentuje realizaci marketingového výzkumu. Detailed record

Analýza spokojenosti zaměstnanců Rýparová, Adéla ; Černá, Jitka (advisor) ; Nováček, Jan (referee) ; Novák, Tomáš (referee) Práce se ve své teoretické části zabývá marketingovým výzkumem, jeho jednotlivými fázemi a dělením. Praktická část je zaměřena na výzkum spokojenosti zaměstnanců, který byl proveden s časovým odstupem dvou let, porovnává jednotlivé výsledky a navrhuje doporučení pro další vývoj a postup. Detailed record

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