National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Project Planning and Evaluation of Establishment and Operation of a Retirement home
Velebilová, Irena ; Fotr, Jiří (advisor) ; Švecová, Lenka (referee)
The objective of my diploma thesis called "Project Planning and Evaluation of Establishment and Operation of a Retirement home" is a feasibility study of a social care investment project. The theoretical part covers methodical foundations based on available resources. In the practical part, I described specific steps of the feasibility study which are relevant to the social care project. The initial part is dedicated to the environment analysis. Based on the market analysis, I defined the target group of the business plan, analyzed the competitive factors and designed a marketing strategy including a marketing mix strategy. Then I defined the project schedule, project management and human resources management. The thesis contains financial analysis determining the need for securing long-term and short-term capital. The thesis is concluded with chapters on project effectiveness and sustainability assessment and on risk management.

Interested in being notified about new results for this query?
Subscribe to the RSS feed.