National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Company´s Business development strategy in terms of European Market
Heřmanová, Martina ; Pechánek, Adam (referee) ; Koleňák, Jiří (advisor)
There is a rising number of companies, which have to face the appeals of International Markets. It is not possible to stop the economic development in many sectors of the market. When the company wants to keep it´s lasting existence and success it is not sufficient to concentrate on the National Market only. If the company wants to enter the International Market it is necessary to assure a processing of appropriate analyses. Entering the International Market brings both the business opportunities and the mature market threats as well. The submitted Master´s thesis describes the partial activities – planning, supervision, organization and human resources management.
Company´s Business development strategy in terms of European Market
Heřmanová, Martina ; Pechánek, Adam (referee) ; Koleňák, Jiří (advisor)
There is a rising number of companies, which have to face the appeals of International Markets. It is not possible to stop the economic development in many sectors of the market. When the company wants to keep it´s lasting existence and success it is not sufficient to concentrate on the National Market only. If the company wants to enter the International Market it is necessary to assure a processing of appropriate analyses. Entering the International Market brings both the business opportunities and the mature market threats as well. The submitted Master´s thesis describes the partial activities – planning, supervision, organization and human resources management.

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