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National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
Competitive strategy: Displacing the competition
 Hasanbayova, Sabina ; Krmíčková, Michaela (referee) ; Bartes, František (advisor)
The diploma thesis focuses on current and future competitive strategy of the chosen enterprise and recommends improvements of this strategy. It specifies main focus of the management in the next five years and suggests effective methods needed to improve competitive strategy of this company.
Detailed record
Competitive strategy: Displacing the competition
 Hasanbayova, Sabina ; Krmíčková, Michaela (referee) ; Bartes, František (advisor)
The diploma thesis focuses on current and future competitive strategy of the chosen enterprise and recommends improvements of this strategy. It specifies main focus of the management in the next five years and suggests effective methods needed to improve competitive strategy of this company.
Detailed record
The trade mark as a tool of competitive fight
 Lachmann, Jan ; Průša, Přemysl (advisor) ; Filipová, Alena (referee)
The bachelor's thesis focuses on the trade mark and its effects. On the basis of analysis of legislation and several case studies it's trying to answer a question, if the trade mark is or could be a tool of competitive fight.
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