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National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Fair trade schools in the Czech Republic
 VALENTOVÁ, Věra
This bachelor thesis consists of two essential components, theoretical and practical. The theoretical component deals with definition of basic terms like fair trade, history of fair trade in the world and in the Czech Republic, launching fair trade products on the market, introduction of fair trade organization, campaigns and project to promote fair trade. The practical component is focused mainly on the international campaign of Fairtrade school which came to Czech Republic in 2011 and is gaining support of an increasing number of schools. The main goal was to map out the implementation level of the campaign on schools in the Czech Republic that already gained the title Fairtrade school, or are actively striving to gain that title. The practical component is based on two questionnaire survey. The first query concerned the management of the schools involved in the Fairtrade school campaign and was focused on mandatory criteria necessary to obtain the Fairtrade status. The second questionnaire was intended for students of the Faculty of Economics University of South Bohemia in České Budějovice which won the title Fairtrade school (faculty) as a first university in the country. The aim was to find out the attitude of students towards fair trade activity carried out at the faculty. The survey results suggest that the schools that decided to participate in the campaign works very intensively on meeting all mandatory criteria and campaign development proceeds correctly. Also the students´ attitude of Faculty of Economics towards promoting fair trade is mostly positive. The majority of students consider the faculty engagement in the fair trade campaign as a right decision. Considering the fact that Fairtrade school campaign started in the Czech Republic only recently, it can be said that it is developing highly positively. The number of schools interesting in joining this campaign is continuously growing. Also the amount of schools intending to publicly promote fair trade and educate own students in the field of global development topic is on the increase. It is very important that young people realize the influence of consumption behaviour of people in developed countries on the life of people in developing countries. Exactly campaign like Fairtrade schools and other similar activities gives people living in so called "Third World countries" the chance to break out of poverty and live and work with more dignity.
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