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Financial analysis focusing on automotive industry
 Daňhová, Zuzana ; Holečková, Jaroslava (advisor)
The content of this thesis is to evaluate the usability of financial analysis in practice. First, it described the theory of financial analysis, which are defined on the basis of literature and design characteristics of their calculation. Subsequently, this theory is confronted with the knowledge of the practice. Application of the thesis is focused on the automotive industry, where it is carried out financial analysis of a particular car dealer in the Czech Republic with the assistance of business management system, which uses the Import Volkswagen Group Ltd. This dealer is compared with a group of similar dealers. On the basis of the financial analysis and experience from practice is the conclusion of thesis certificate, provided that financial analysis is an indispensable component in the management of commercial activities and an essential factor in deciding management.
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