National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Marketing analysis of low-cost airlines
Spolek, Jiří ; Kubálková, Markéta (advisor) ; Kubálek, Tomáš (referee)
The thesis deals with low-cost airlines, emphasizing their marketing. In the theoretical part there were explained basic marketing tools of low-cost airlines. The practical part is focused on analysis of charging additional fees by airline Ryanair.

Interested in being notified about new results for this query?
Subscribe to the RSS feed.