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Analyse of services of Tourism in Sokolovsko
 BJALONČÍKOVÁ, Vlasta
This work analyses the development of tourism in the southern part of Sokolovsko region, which is known only as a mining district. The work proposes suggestions of possible innovations for tourism. Purpose of work was to find out if the area has the potential necessary for tourism development. Nowadays trends are entertainment, healthy lifestyle and discovering new things. Sokolovsko makes use of only a small part of its potential. The area can establish its development on creation of associations, which will be connected in the way of positive feelings and then tourists will be interested in unrecognized locality. Questionnaire survey showed that the project Medard {--} water reservoir which is supposed to be number one in the region is more popular in the Czech Republic than any time before. In the past Sokolovsko was connected only with association of polluted countryside from mining of coal. It is very important to advertise and let people know more about Sokolovsko. Serious problem is almost zero existence of publications and information about the region in general. Sokolovsko should develop its sources and to present itself on expo like Holiday World, Go and Region Tour Brno. Last but not least this region should not forget about allocation into funds of EU.
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