Home > Search Results: keywords:"Restaurante Brasileiro"
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Ambiente - Assessment of the shopping atmosphere in franchise
 Štucková, Ivana ; Chylíková, Hana (advisor) ; Turnerová, Lenka (referee)
This bachelor thesis focuses on the shopping atmosphere in two units of franchising Ambiente chain: Restaurante Brasileiro in Slovanský dům and the one on the street U radnice. In this work, I investigate the effect of franchising on the shopping atmosphere in these units. The theoretical part defines the concept of shopping atmosphere, its evaluation criteria and methods used to evaluate and define the term of franchising. In the practical part, the units are compared and it contains a recommendation how to improve the shopping atmosphere and, moreover, it deals with the impact of franchising in these units.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English