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National Repository of Grey Literature

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Spanish fashion industry and its place in the world OLIVOVÁ, Klára Klára Olivová Spanish fashion industry and its place in the world The topic of this thesis is Spanish fashion industry from the 19.century until now. This thesis brings the entire analyses of the contemporary fashion industry and information about the main representatives of Spanish fashion: their business strategies and their position on the European and world market. At the end I will also mention the penetration of the Spanish fashion companies on the Czech market and I will try to explain the reasons of success of the contemporary Spanish fashion. Supervisor: Mgr. Pavel Marek, Ph.D. Detailed record

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