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National Repository of Grey Literature 12 records found  previous11 - 12  jump to record: Search took 0.01 seconds. 
Komparace marketingové strategie společnosti Nestlé v České republice a v Latinské Americe
 Colmenárez García, Anna Carolina ; Král, Petr (advisor) ; Laschoberová, Libuše (referee)
This thesis establishes a comparison between marketing strategies used by the transnational corporation Nestlé in the Czech and the Latin American market. Furthermore, it focuses on the cultural influences on the Nestlé's decision making process. It studies, as well, the effects of the economic, political, social and cultural environment on the international activities of this company, especially on its marketing plan.
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Financial analysis of Nestlé Česko, s.r.o.
 Hoskovcová, Eva ; Cimický, Jan (advisor) ; Chýna, Vladislav (referee)
This work analyzes financial situation of the company Nestlé Česko, s.r.o. on the basis of financial reports of the period 2003 - 2007. Methodological part describes methods of financial analysis, which are applied in practical part. Conclusion summarizes findings executed in practical part.
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National Repository of Grey Literature : 12 records found   previous11 - 12  jump to record:
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