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The Branding of the South Bohemian Destinations
NOVÁK, Jiří
This thesis indicates the destination branding in the South Bohemian Region. It focuses on three existing destination management organizations in this area. These destinations include the Down of Český Krumlov, the Písek Region and the Lipno Region.
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The comparison of accommodation facilities in two selected destinations
MITÁŠOVÁ, Jaroslava
This thesis analyzes the conditions for providing services in the destination Českokrumlovsko and Lipensko, then process control and hard and soft factors in the management of the accommodation facilities in selected areas. First part of this work contains the objectives and the methodology of work, after the bibliographic search, in which is explained the concept of tourism, accommodation and food services, leisure time, destination and an outline of the organizations involved in tourism. Than follow own work, where are characterized selected destination, comparison accommodation services in these areas in terms of number, category, bed capacity and ancillary services. Next chapter is devoted to evaluation of questionnaire on which basis, field investigations and personal experience was selected accommodation as an example of good practice for others and with owners made author controlled interviews. At the end of the work is given the possibility of support from EU funds.
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Profile of domestic and foreign visitors in selected areas - mikroregion Svazek lipenských obcí
POSPÍŠILOVÁ, Kateřina
Based on analysis build the profile of domestic and foreign visitor in selected area of Lipno. A partial aim of this thesis is to make a methodology for the profile of domestic and foreign visitors. The investigation was carried out between December 2010 and January 2011 in selected area of microregion. As the method was chosen observing and questioning. The chosen territory means the area of Lipno Ski Resort and the village Lipno nad Vltavou and Frymburk. This area was chosen deliberately, since there is the necessary equipment for winter sports and because there are the greatest concentration of visitors in the winter. The increasing number of visitors during the last few winter seasons is the reason for the implementation of the questioning is in this season. The outcome of the thesis is the profile of domestic and foreign visitor in selected area of Lipno and the methodology of compiling the profile of domestic and foreign visitors in any chosen area.
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Cycling-tourism in Lipno region
ŠTĚRBOVÁ, Kristina
Subject diploma work was micro - region Lipensko, where was effected analyse of presumptions and development for cycle - tourism. Highlights was Lipenská main cycle track and her upward evaluation. Agent evaluation were designed stops on trace. Penthouses with sitting plus place for leant bikes. Stoppings: with informative or visual tables than mini fitness other possibility jogging section and calibration tachometer. After first analyse of cycle {--} tourism was making a marketing research, that has been drawn on set hypotheses. Hypotheses were given three and two of them were disproved. Negate conjectures were inspiration for a proposal project of the Lipenská cycle track. Final phase of the work is the proposal project and grant possibility of European union.
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The analyse of accommodation and food services in area Lipensko.
SEMOTAMOVÁ, Petra
Bachelor's thesis deals with the accommodation and catering facilities in the region Lipno. The main objective of this work is the analysis market of accommodation and catering services in the areas examined. Data was obtained from checklists investigation, controlled interviews, observation and secondary data, which was used for the processing of situational analysis. Based on the processing of this part of the situation has been found accommodation and catering facilities in the areas examined. Situation analysis detected absences, which helped for suggestions and remedial measure for upgrading of the accommodation and catering facilities.
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Quantitative and qualitative spatial distribution of bed capacity and ancillary services in a specific area of Lipno
MITÁŠOVÁ, Jaroslava
Doctrine, offer accommodation in a specific area of Lipno, their bed capacity and ancillary services, which provides its guests with the accommodation, recreational facilities compared among themselves by the quality and reflects their spatial distribution in Lipno. The introductory section is reserved for tourism theory, approach the issue of tourism in general, the definition of basic concepts, analysis of the literature and the process of making work. Further characterize the territory defined in terms of physical-geographical and socio-economic development in the context of tourism and characterize the attractiveness of individual territories. The main analytical and synthetic parts, I tried to compare the categories of accommodation facilities, their quality, which consists in offering additional services and bed capacity in each municipality. I tried to give an overview of the overall development and layout of accommodation in the Lipno region and bed facilities and ancillary services, and generally on the development of tourism in this area. I examined the Land Registry has identified the 8 villages, situated on the bank of Lake Lipno. I have examined a total of 388 devices Category hotel, guest house, camp,, tourist accommodation and private accommodation. The total bed capacity of these objects comprises 10,764 beds. Work is supplemented by maps and charts that illustrate the topic area.
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Impact of tourism attractiveness on geographical distribution and intensity of tourist services at the Lipno area
MUSELOVÁ, Barbora
The diploma paper Impact of tourism attractiveness on geographical distribution and intensity of tourist services at the Lipno area? characterizes the existing situation of tourism and its historical development in the delimitated territory of the Lipno municipality cluster micro-region. The paper is focused on the determination of different types of touristic centers, the identification of primary potential?s attractiveness level and its impact on the distribution of tourist services within the delimitated area, as well as the barriers for natural development of those services.
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The strategy of tourism services in the region composition
ŠUSTROVÁ, Jana
The thema of this diploma work is {\clqq}A policy market of the travel movementservices at the regional level``. The selected region, which I chaose, is region "Lipensko" - the part of Šumava. The work is separate to five main chapters. The first theretical part explains primary questions of tourism. In next chapter I direct to first inform with this region. Follows a part, in which I describe this region from tourism point of view. I deal with prezent requirements for tourism in this region. I analyse the duality and reach of tourism services, mainly accommodation services, commissaryman services, transport services and additional services. I executed questionnaire inquiry for intent this chapter. There is developed analysis SWOT too. In the end of this chapter I plane solutions, which could get better situacion for tourism services and so hold standard on relatively high attendance this region. Marketing policy in chapter synthesis concentrate on the improvement services especially in the housing and commissaryman arrangements. Further were suggested recommendation and possibilities of the new forms tourism services. This ideological suggestions constitute expansion of services of provincial travel movement, services of religious travel movement, congressional services, sociality {--} cultural services, animation services, educational services, security services, wellnes and communal services.
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Analysis of tourism services at Lipno
ŠTĚRBOVÁ, Kristina
The main poit of the work was the Lipno region and analysis of tourism services (accommodation, food, infrastructure, services for bikers, skiers, motorists, supplement services). And than was judged level of staff, cleanness, order and price too. After marketing research was realized data complied to tables, graphs. These informations was judged to client, environment, employment. Was proposed move too help this region in attractive. The main areas were: 1. A better quality for local inhabitants, 2. Infrastructure and environment, 3. Development of tourism, 4. Support for enterprisers. Than was offered innovation product package and comparison among Lipno region, Austria, Germany.
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