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Banking products for private clients in Komerční banka a. s. compared with offer of the market
 HRŮZOVÁ, Iveta
This thesis is focused on the comparison of the most popular products among clients. The research helps with the selection of the most popular and most favourable product. Analysis was performed of bank products, mainly in mortgage loans and savings referring to the clients. The aim of this thesis is to find which banks are the most preferred by clients and compared with Komercni banka and how are clients satisfied with its products. Proved the competitiveness of Komerční banka a.s and found advantages and disadvantages in relation to other offers on the market.
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