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Draft of Marketing Communication café Koblížek
 Vidourková, Aneta ; Novák, Michal (advisor) ; Kincl, Tomáš (referee)
This bachelor thesis is focused on draft of marketing communication café Koblížek. Theoretical part generally characterizes term marketing communication and a related communication mix. Practical part characterizes café Koblížek. There are analysis of competition and suppliers. Then the café is analysed in communication mix. In conclusion there are recommendations of marketing communication from theoretical part.
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