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National Repository of Grey Literature

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Economy of sports club Králík, Jiří ; Kotáb, Jiří (advisor) ; Eysseltová, Sylvie (referee) The aim of the thesis is to evaluate functioning of the sport club Jeseniova, which operates in athletics environment. The thesis results from a description of the club's organizational structure, history, sports specialization, goals and promotion of the club. Through SWOT and financial analysis, the thesis assess the economic operation of the club. Based on the results of the analysis, there are suggested improvements of the club's activity and possible innovations. Detailed record

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