|
|
The assumptions of commercial services development in a chosen area - DSO Chlum u Třeboně, Staňkov, Hamr
KOLÁŘOVÁ, Martina
The aim of this thesis is to describe a chosen microregion with focus on the given sphere of commercial services and to specify predispositions of development of this sphere of commercial services. An intention was to carry out the situational analysis which is a very important point for the formation of the strategy, whether it is necessary to find out the current market condition. The next purpose was to explore, whether the microregion has any specific predispositions so as to be successful in the sphere of commercial services and what the region should concentrate on at the present time and in the future. The Union of municipalities Chlum u Třeboně, Staňkov, Hamr is situated in the South Bohemian region and consists of three municipalities: Chlum u Třeboně, which is characterized as a small town, Staňkov and Hamr are villages. This union of municipalities is the recreational area and was established in 1999 for the purpose of obtaining grants for the building of a new technical infrastructure in the member municipalities. The area is placed in a landscape attractive for tourists. Beautiful and intact country-side can be found in the surrounding. A number of Czech sights and significant cities are situated nearby and fishpond cultivation has a long tradition there. However, the microregion encounters problems including bad state of some historical monuments, unsatisfactory conditions of local roads, aging population in municipalities, migration of younger population to the bigger cities, insufficient equipment of schools and bad transport availability to neighbouring municipalities. Using of the funds from EU could be the solution for improvement of this situation. The biggest potential for development is found in Chlum u Třeboně where the most important difference between potential and used opportunities occurs. The town endeavours to improve living of both local inhabitants and tourists. The activity is rather declining in Hamr and Staňkov, especially the inhabitants of Hamr don't care for tourism very much. On condition that tourism is used, it is possible to reach balanced development leading to the raising of the standard of offered services and also to raising of the quality of residents' lives.
|
guest ::
