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National Repository of Grey Literature 2 records found  Search took 0.05 seconds. 
Analysis of the Selected Company by Using the Selective Methods
 Karnišová, Adriana ; Štěpánková, Markéta (referee) ; Hanušová, Helena (advisor)
This Master’s thesis deals with an analysis of the cosmetic company Mary Kay (Czech Republic), s.r.o. In the theoretical part, basic terms and analyses are described and afterwards used in the analytical part. To determine the current functioning state of the company, the Porter five forces analysis, the SLEPTE analysis, SWOT analysis, and analyses 7S are used. Results of the mentioned analyses provide suggestions and recommendations regarding improvement of the functioning of Mary Kay (Czech Republic), s.r.o. company.
Detailed record
Analysis of the Selected Company by Using the Selective Methods
 Karnišová, Adriana ; Štěpánková, Markéta (referee) ; Hanušová, Helena (advisor)
This Master’s thesis deals with an analysis of the cosmetic company Mary Kay (Czech Republic), s.r.o. In the theoretical part, basic terms and analyses are described and afterwards used in the analytical part. To determine the current functioning state of the company, the Porter five forces analysis, the SLEPTE analysis, SWOT analysis, and analyses 7S are used. Results of the mentioned analyses provide suggestions and recommendations regarding improvement of the functioning of Mary Kay (Czech Republic), s.r.o. company.
Detailed record

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