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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Corporate Social Responsibility in ČSOB
 Dědinová, Pavla ; Džbánková, Zuzana (advisor) ; Sirůček, Pavel (referee)
The aim of this work is to approximate concept of Corporate Social Responsibility. The work is divided into two parts. First part focuses on general introduction into problematics of Corporate Social Responsibility, its influence on individuals, demarcation of activities and their contribution to the company, which decided to implement area of Social Responsibility to their strategy. Marginally shows main points which supported establishment of Corporate Social Responsibility. Second part focuses on practical use of Corporate Social Responsibility on real subject-Czechoslovak Trade Bank (ČSOB). It presents activities and projects in which ČSOB takes part or those which itself laid. The conclusion contains evaluation of current activities and possible recommendations for future progress in area of Social Responsibility.
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