National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Communication policy of the company in a market economy
Dzhelomanov, Roman ; Vávra, Oldřich (advisor) ; Boháček, Jiří (referee)
The Subject Matter of my bachelor thesis is the communication policy of Albatros, LLC (located in Moscow, Nemchinova Street, 12). The Objective is to analyze the communication policy of the company in a market economy. Founded in 1994 the company of Albatros is a large manufacturing company, whose activity is aimed at developing and implementing sensor and measuring equipment for oil and gas industry. The 1st chapter discloses theoretical aspects of communication policy of the enterprise. The 2nd chapter includes description of the company and its activities, and also present state communication model in the company. The 3d chapter describes the future state communication mode and the recommendations for the company.

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