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National Repository of Grey Literature 2 records found  Search took 0.05 seconds. 
Database Design for Support of Marketing Processes
 Vaník, Jiří ; BA, Petr Mazánek, (referee) ; Kříž, Jiří (advisor)
This bachelor thesis deals with problems of marketing systems of individual person and the company which are connected with using IT in these systems. It contains a suggestion for a database with advertising contracts and their fulfillment which should lead to elimination of these problems. This is how the bachelor thesis should contribute to effectiveness of marketing processes in companies.
Detailed record
Database Design for Support of Marketing Processes
 Vaník, Jiří ; BA, Petr Mazánek, (referee) ; Kříž, Jiří (advisor)
This bachelor thesis deals with problems of marketing systems of individual person and the company which are connected with using IT in these systems. It contains a suggestion for a database with advertising contracts and their fulfillment which should lead to elimination of these problems. This is how the bachelor thesis should contribute to effectiveness of marketing processes in companies.
Detailed record

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