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National Repository of Grey Literature

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Důvody, postup a výsledky zavedení B2B portálu pro podporu obchodních procesů ve společnosti Škoda Aut a.s. Siparau, Aliaksei ; Švecová, Lenka (advisor) ; Poláková, Ivana (referee) Bakalářská práce popisuje proces zavedení B2B systému podporujícího vyřízení žádosti obchodních partnerů Škoda Auto a.s. na vyplacení finančních bonusů v rámci prodeje velkoodběratelům, cílovým skupinám a taky v rámci jednotlivých marketingových akcí. Pozornost je především věnovaná důvodům, postupu a hodnocení úspěšnosti realizace projektu. Detailed record

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