Home > Search Results: keywords:"české domácnosti"
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Structure of savings of Czech households and their comparison with selected EU countries
 SUDOVÁ, Nikola
The thesis presents a comprehesive of available instruments to savingf of households in the Czech Republic. The analysis of saving czech households in Czech repubublic is also inc-luded and it is also compare with selected countries of Europe Union. We compare dates of countries of Europe Union and Czech republic'dates. The thesis shows some determinants which unfluence the structure of savings of czech households
Detailed record
Nákupní chování domácností v oblasti rychloobrátkového zboží
 Frýdl, David
This diploma thesis is focused on buying behaviour of households in fast moving consumer goods in Czech Republic. The main objective of this thesis is to find out how the differences are manifested in the purchasing decisions of households of different sizes and structures in fast moving consumer goods and to formulate recommendations for entities operating on this market based on the findings. First, the secondary data was collected. To achieving the objectives of the thesis also in-depth interviews were conducted (n = 31) and questionnaire survey was carried out (n = 404). Quantitative data were being collected from September to the end of October 2018. Research brought interesting insights into the key factors in the selection of the stores and shopping habits of the households of different sizes and structures related to buying fast moving consumer goods. Marketing recommendations were prepared for retailers in the fast moving consumer goods on the basis of the findings.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English