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Business plan
Vrábel, Martin ; Klečka, Jiří (advisor) ; Smrčka, Luboš (referee)
The main goal of the Master's thesis is to create a document proving the viability and economic rationality of the business plan of establishing the food store Večerka Hvězda. Master's thesis is divided into two main parts. The first part is a theoretical part, where all the main concepts of business, legal forms and the structure of the business plan are defined. The practical part consists of the concrete business plan, where you can find detailed information about the company, description of business opportunities, analysis of environment, competition and risks, financial processing and evaluation of the entire business plan.
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Establishment plan
Vrábel, Martin ; Klečka, Jiří (advisor) ; Smrčka, Luboš (referee)
The main goal of the bachelor thesis is a theoretical establishment of fictional company dealing with the sale of luxurious women's shoes. The company will reflect the considered hole in the market in sales of women's shoes - a business opportunity. The bachelor thesis consists of two main parts. The first theoretical part of the thesis, which is processed by all relevant concepts, laws, calculation methods and procedures for establishing a new company. The second part is the practical part in which we will find processed specific business plan for the sale of the company in the centre of Prague, in this section we will find the analysis of environment and competition, capital construction of a newly established company, the economic analysis of the company. Processing thesis has enriched my knowledge of business management, and enabled me to carry out work in theory, my business idea.
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