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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
New Trends in Marketing apply to Pharmaceutical Industry
 Skořepová, Ivana ; Lešetický, Ondřej (advisor) ; Dohnalová, Eva (referee)
The Purpose of the thesis is in the theoretical part to describe the complete marketing as a whole including marketing mix with a special focus on the new trends in the marketing having regard to the pharmaceutical industry. The practical part will be focussed to an aplication the new trends in marketing to the pharmaceutical industry with respect to the etic code and to the law in the Czech Republic.
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Methodology and Objectives of Managerial Bookkeeping in a chosen Firm
 Skořepová, Ivana ; Stejskalová, Irena (advisor) ; Kresová, Šárka (referee)
Target of the bachelor thesis is analysed the system of managerial accounting in Mlékárna Polná spol. s r.o. Find out some differences from common conception of managerial accounting and suggest a realization of contingent changes. My target is analysed the system of intradepartmental accounting, structuring of costs, organizational structure, control of economy and costing system.
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See also: similar author names
19 Skořepová, Irena
1 Skořepová, Iveta
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