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Responses of people invited to participate in charitable collection with regard to possible motives for their acceptance or rejection
SKÁLOVÁ, Markéta
This thesis wants among others to find out whether an individual asked for a contribution to a charitable collection is more likely to accept or reject it, and to define reflected motives for such an acceptance or rejection. Another aim is to find out how organizers of charitable collections evaluate the overall situation in this sphere and finally to find out how the collectors themselves assess their role and position. Two hypotheses were suggested and two questions formed for specification of the purpose. Both, quantitative and qualitative strategies were applied to the research. The quantitative part was implemented by means of a questionnaire survey for potential donators from the public and then for organizers or coordinators of public collections, the qualitative part by means of observation from the position of a collector asking for a contribution ond of semi controlled interview with further applicants for a contribution. The research results show that a large deficit of media presentation and general public awareness of collections exists in the sphere of charitable collections, as well as of transparency, i.e. the possibility of relevant feedback in terms of the flow of the funds raised. All the three groups of respondents mentioned this fact. Saturation of the environment with a numer of collections without any valid information was also pointed out. It is thus obvious that big reserves exist in this sphere and they should be dealt with.

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See also: similar author names
13 SKÁLOVÁ, Markéta
5 Skalová, Marie
13 Skalová, Markéta
4 Skalová, Miroslava
3 Skalová, Monika
4 Skálová, Marcela
5 Skálová, Marie
1 Skálová, Marta
2 Skálová, Martina
2 Skálová, Michaela
3 Skálová, Miluše
4 Skálová, Miroslava
3 Skálová, Monika
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