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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Metaphor and its pragmatical aspects in language of mass media
 Piflová, Bohdana ; Nazarenko, Liliya (advisor) ; Žofková, Hana (referee)
The diploma thesis is concerned with the pragmatic functions of metaphors. The research is based on the theory of conceptual metaphor and it outlines how individual metaphorical models function in concrete speech situations in the language of mass-media and how they affect the addressee's perception. The focus is put on political discourse as a substantial part of the press service. It also touches stylistically marked layers of metaphors.
Detailed record
Metaphor and its pragmatical aspects in language of mass media
 Piflová, Bohdana ; Žofková, Hana (referee) ; Nazarenko, Liliya (advisor)
The diploma thesis is concerned with the pragmatic functions of metaphors. The research is based on the theory of conceptual metaphor and it outlines how individual metaphorical models function in concrete speech situations in the language of mass-media and how they affect the addressee's perception. The focus is put on political discourse as a substantial part of the press service. It also touches stylistically marked layers of metaphors.
Detailed record

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