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Communication Plan of a Primary School
Dostálová, Renata ; Nováková, Vlasta (referee) ; Kaňovská, Lucie (advisor)
This diploma thesis deals with communication plan processing of selected primary school. Part of the plan is analysis of the present situation including evaluation of weaknesses and strengths of the organization, opportunities and threats. On the basis of this analysis is determined target group and projected communication plan, its timing and budget.
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Communication Plan of a Primary School
Dostálová, Renata ; Nováková, Vlasta (referee) ; Kaňovská, Lucie (advisor)
This diploma thesis deals with communication plan processing of selected primary school. Part of the plan is analysis of the present situation including evaluation of weaknesses and strengths of the organization, opportunities and threats. On the basis of this analysis is determined target group and projected communication plan, its timing and budget.
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Costing system and its information support
Nováková, Vlasta ; Král, Bohumil (advisor) ; Olšan, Ivan (referee)
The presented diploma thesis deals with calculation as the main tool used to manage company's value chain with emphasis on use in costing system. First chapters of the thesis define basic terms, principles and costing methods. After company's introduction in the opening of the analytic part of the thesis, actions managers undertake and techniques they use to control costs will be reviewed. Further, a cost analysis throughout the value chain will be performed. The performed systems analysis will result in formulation of conclusions and recommendations. The aim of the thesis is to build a desirable structure of management information system generating financial as well as other types of information that will assist managers in controlling the production process, achieving different purposes and making qualified decisions. First, I will suggest approach changes, suitable steps and measures that will restructure the information system so that it will provide managers with adequate information about costs throughout the value chain. Further, I will recommend appropriate costing techniques and other management tools that will help to improve the quality of cost management. It will also contribute to build up the financial strength and competitive advantage of the company in long term. The content of the analytic part is not public because access to sensitive and confidential information might adversely affect the company's business.
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Analýza efektivnosti výdajových opatření reformy veřejných financí v ČR
Nováková, Vlasta ; Pavel, Jan (advisor)
Práce hodnotí výdajová opatření reformy veřejných financí, která byla schválena vládou ČR v Koncepci reformy veřejných rozpočtů z roku 2003. První část je věnována definování a vysvětlení základních pojmů. Pochopení a orientace v těchto pojmech jsou nezbytné předpoklady pro porozumění procesu reformy veřejných financí a její potřebnosti. Dále práce vyhodnocuje zavedení jednotlivých opatření, analyzuje je a porovnává jejich skutečné dopady s očekávanými. Efektivnost výdajových opatření je založena na komparativní analýze dosažených úspor ve veřejných rozpočtech a na sledování vlivu jednotlivých opatření na ekonomické subjekty a jejich chování.
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