National Repository of Grey Literature 5 records found  Search took 0.00 seconds. 
Proposal of Communication strategy for AVANZO a.s.
Mašková, Lucie ; Hudeček,, David (referee) ; Šimberová, Iveta (advisor)
Master's thesis deals with questions one of the most important part of the marketing - communication strategy of the company. It provides compact information collection about the instruments of the marketing communication for getting effective business, including specific proposal for the company AVANZO a.s.
Description of European cities in artistic works by Julius Zeyer
Mašková, Lucie ; Stejskalová, Anna (advisor) ; Hrabáková, Jaroslava (referee)
Julius Zeyer depicts European cities in his autobiographical work. He projects his impressions into perception of the main character. His descriptions are influenced by the journeys, which he undertook. The author attempts to capture the historical atmosphere in his novels, he shows the cities in the same way as he could see during his stay in the region. Although he is realistic about Rome and St Petersburg, he is subjective about Paris, which is depicted to be the city of fancy. Zeyer is trying to present a comprehensive picture of the place focusing mainly on art and architecture. Descriptions are very detailed and can often replace a tourist map. Author's trips to Europe were never easy, however many other personalities were inspired to see European cities by his vivid impressions from his journeys.
Description of European cities in artistic works by Julius Zeyer
Mašková, Lucie ; Stejskalová, Anna (advisor) ; Hrabáková, Jaroslava (referee)
Julius Zeyer depicts European cities in his autobiographical work. He projects his impressions into perception of the main character. His descriptions are influenced by the journeys, which he undertook. The author attempts to capture the historical atmosphere in his novels, he shows the cities in the same way as he could see during his stay in the region. Although he is realistic about Rome and St Petersburg, he is subjective about Paris, which is depicted to be the city of fancy. Zeyer is trying to present a comprehensive picture of the place focusing mainly on art and architecture. Descriptions are very detailed and can often replace a tourist map. Author's trips to Europe were never easy, however many other personalities were inspired to see European cities by his vivid impressions from his journeys.
Theoretical and practical human rights
Mašková, Lucie ; Pikola, Pavel (advisor) ; Cvik, Eva Daniela (referee)
The thesis deals with the issue of basic human rights, which is based on the Charter of fundamental rights and freedoms. First of all, in the theoretical part is defined the concept of human rights, together with the historical development and the emergence of the first documents that guarantee fundamental rights. The following is a detailed analysis of the Charter of fundamental rights and freedoms. The next chapter deals with the system of judicial protection and is characterized by the Institute of the Ombudsman. In conclusion, the theoretical work is defined by statutory status on the labor market and which focuses on the prohibition of discrimination. The practical part is concerned with the status of women on the labor market. In this part, there is carried out the research on the basis of a questionnaire survey, which aims to determine whether people perceive a different position on the labor market. The questions that have emerged in the questionnaire, are processed into a graphs, and with each of them, there is a comment connected to it. There are also defined the economic indicators of employment rates, unemployment rates and economic activity of the population. On the basis of the evaluation of the results of the investigation are at the conclusion of the work of recommended proposals for solutions to improve.
Proposal of Communication strategy for AVANZO a.s.
Mašková, Lucie ; Hudeček,, David (referee) ; Šimberová, Iveta (advisor)
Master's thesis deals with questions one of the most important part of the marketing - communication strategy of the company. It provides compact information collection about the instruments of the marketing communication for getting effective business, including specific proposal for the company AVANZO a.s.

See also: similar author names
16 MAŠKOVÁ, Lenka
16 Mašková, Lenka
3 Mašková, Linda
1 Mašková, Ljubica
28 Mašková, Ludmila
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