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National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
Employee training and developement in the organization
 Lukášová, Martina ; Dvořáková, Zuzana (advisor) ; Bušina, Filip (referee)
The theme of this diploma thesis is employee training and developement in the company Mondi Štětí PLC. The aim of the diploma thesis is to analyze the system of the employee training and developement, the evaluation of the conducted analysis and to design potential recommendations which causes to improve the whole system of the employee training and developement. The theoretical part defines basic terms in the field of the employee training and developement. It describes the process of the systematic employee training and developement, commonly used training methods, the process of the managers development and it mentions some modern trends of training. The practical part contains the brief description of the company, the analysis of present system of the employee training and developement and the evaluation results of the conducted analysis. The final part contains designs and recommendations to improve the process of the employee training and developement and to contribute to prosperity of the whole company.
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Atraktivita layoutu časopisů ve vztahu k nákupnímu chováním
 Lukasová, Martina
The diploma thesis defines how the graphical information of magazine front pages influences consumer's decision making. Subsequently, the thesis also deals with the suggestion of optimal layout of elements for magazines. Due to above mentioned, the research aims on consumers whose age is ranging from 19 up to 26 years and they study at Mendel University in Brno. Nowadays knowledge and approaches to this topic are covered in theoretical part. In terms of the subject of the thesis the qualitative research were performed. It was based on two tech-niques -- the first one is called eye tracker and latter is in-depth interviewing. In the thesis there are also described individual phases of research and data received. On the basis of obtained information there was done the analysis of general preferences, colour, typography, photos and pictures depicted at the front page. The summarization of research results can be found in the final part of the diploma thesis
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Využití maloobchodních privátních značek a význam značení původu zboží
 Lukasová, Martina
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See also: similar author names
2 Lukasová, Marie
3 Lukasová, Martina
1 Lukášová, Markéta
4 Lukášová, Michaela
2 Lukášová, Miroslava
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