|
|
The Marketing Strategy Proposal of the E-shop
Žák, Ivan ; Kovařík, Pavel (referee) ; Novák, Petr (advisor)
The main aim of this thesis is to propose a useful marketing strategy for an online store Fairko.cz. The biggest emphasis is going to be laid on the use of the Internet and social networks which have achieved a significant increase of the number of active users in recent years. It is also going to be done an analysis of the company. I´m going to propose an useful marketing strategy by virtue of the analysis to achieve the main goal of the online store which is to increase pageviews.
|
|
|
The Hyphen War in the Discussions of the Federal Assembly of the Czechoslovak Socialist Republic
Kovařík, Pavel ; Michela, Miroslav (advisor) ; Činátl, Kamil (referee)
The thesis focuses on the first months following the Velvet Revolution. In this period, the Czechoslovak political system is somewhat taken by surprise by new political agenda which becomes as important as the reconstruction of the parliamentary liberal democracy itself. National and ethnic problems emerging since the beginnings of the common state reappeared unexpectedly in the form of the Hyphen War. Besides the institutional framework within which the whole dispute took place, I analyze certain communication problems that not only influenced the form of the negotiations discussing the state name but also indicated the shape of the last years of Czecho-Slovak coexistence within one federation. The main source for analysis of the problem outlined above is the material of Společná česko-slovenská digitální parlamentní knihovna; specifically, a selection of texts composed of parliamentary debates records and stenographic records. Key words: Czechoslovakia; the Hyphen War; political communication; Federal Assembly; transition period
|
|
|
Established disorder. Czechoslovak football and its fans during the years of late state socialism.
Kovařík, Pavel ; Činátl, Kamil (advisor) ; Daniel, Ondřej (referee)
The following thesis titled Zavedené nepořádky: Českoslovenští fotbaloví fanoušci v letech pozdního státního socialismu thematises Czechoslovak football hooliganism from a historical point of view with a special emphasis on the contextualisation of the whole phenomena into the field of the Czechoslovak contemporary history. It is specifically concerned with detailing various aspects of this specific community's everyday life but it also thematises broader questions about the community's members relation to the social order in which they themselves lived and were surrounded by. On one hand, the thesis accepts some basic aspects from the subcultural theory, but at the same time it offers interpretative alternatives inspired by the concepts of socialist everydayness. The whole thesis is thus not only a description of a very specific community of football hooligans in the era of late state socialism but also a contribution to a broader discussion on the character of late state socialism in the last years of its duration. Powered by TCPDF (www.tcpdf.org)
|
|
|
The Hyphen War in the Discussions of the Federal Assembly of the Czechoslovak Socialist Republic
Kovařík, Pavel ; Michela, Miroslav (advisor) ; Činátl, Kamil (referee)
The thesis focuses on the first months following the Velvet Revolution. In this period, the Czechoslovak political system is somewhat taken by surprise by new political agenda which becomes as important as the reconstruction of the parliamentary liberal democracy itself. National and ethnic problems emerging since the beginnings of the common state reappeared unexpectedly in the form of the Hyphen War. Besides the institutional framework within which the whole dispute took place, I analyze certain communication problems that not only influenced the form of the negotiations discussing the state name but also indicated the shape of the last years of Czecho-Slovak coexistence within one federation. The main source for analysis of the problem outlined above is the material of Společná česko-slovenská digitální parlamentní knihovna; specifically, a selection of texts composed of parliamentary debates records and stenographic records. Key words: Czechoslovakia; the Hyphen War; political communication; Federal Assembly; transition period
|
|
|
Regulation of promyelocytic leukemia protein expression
Dobrovolná, Jana ; Hodný, Zdeněk (advisor) ; Novotný, Jiří (referee) ; Kovarik, Pavel (referee)
4. CONCLUSIONS Major resultsof this PhD thesiscanbe summarizedas follows: |. For full tÍanscTiptionalactivationof ISG @ML' Sp100'IRFI) by inteďeronor'the deaceýlationof unknownfactor(s)is necessary.IFNer.inducedexpressionof PML at mRNA andproteinlevel and zubsequentincreaseof PML NBs are suppressedby all tested HDACIs independentlyon cellular origin. Importantly,baml (i.e. IFNc- nonstimulated)expressionof PML is not influencedby ÍIDACIs. The classical Jak. STAT pathwaymediatingtransitionof IFNo signalremainsunaffectedby HDACIs and the targetof HDACIs lies downstreamof ISGF3 binding to PML promoter. AdverseaffectsofHDACIs usedin clinical praxisarepredicted. 2. Human mesenchymalstem cells (gfowing, confluent or terminally differentiated) expressPML protein,form PML nuclearboďes and respondto IFNcr teaEnent by dramaticelevationof PML mRNA andproteinlevels and mďerate increaseof PML NBs. Numberof PML NBs per cell nucleusis depende,nton thecultureproliferative age. ln normal diploid but not in immorbl cells PML forms various nucleoli- associatedshuctuÍes.The localization of PML into nucleoli is teestablishedin senescentcells. The importanc€ of PML association with nucleoli for its fumor suppressoractivitiesis hypothesized. 3. Drug-induced senescencein several human cell lines leads to increased PML...
|
|
|
The Marketing Strategy Proposal of the E-shop
Žák, Ivan ; Kovařík, Pavel (referee) ; Novák, Petr (advisor)
The main aim of this thesis is to propose a useful marketing strategy for an online store Fairko.cz. The biggest emphasis is going to be laid on the use of the Internet and social networks which have achieved a significant increase of the number of active users in recent years. It is also going to be done an analysis of the company. I´m going to propose an useful marketing strategy by virtue of the analysis to achieve the main goal of the online store which is to increase pageviews.
|
|
|
Zdeněk Liška - music in films for children
Kovařík, Pavel ; Zobač, Jiří (advisor) ; Bláha, Ivo (referee)
This bachelor thesis deals about Zdeněk Liška, one of the most known czech music composer of the film and theathre scenic music. Main part of this thesis is about music, which Liška composed to films for childrens and young people. The main part is focused on these four films: Vynález zkázy (1957), Osada havranů (1977), Na Veliké řece (1977), Volání rodu (1977). Analysis of that films explains dramaturgic structure of music and sound part of films, interaction between sound and picture, working with music themes and twenty years of Liška?s artistic experiencies. Thesis is also focused on electro-acoustics music, which was also use by Liška.
|
guest ::
RSS feed.