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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Unemployment of graduates in the labor market in the Czech Republic
 KATRUŠINOVÁ, Adriana
The main aim of this diploma thesis is the analysis of unemployment of graduates of higher education institutions in the Czech Republic. This work compares the unemployment of graduates of lower level of university education with the unemployment of graduates of higher education. The graphs show three situations. The first group of graphs refers to the total unemployment of graduates in the monitored period by individual fields. The second group of graphs is the result of monito-ring the unemployment of university graduates in terms of long-term unemployment. The last set of graphs always shows the practical experience of unemployed graduates by individual study fields. At the end of this thesis are proposed changes to reduce the unemployment of graduates.
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Market position of a private label
 KATRUŠINOVÁ, Adriana
The subject of the bachelor thesis "The position of private label in the retail chain" is an analysis of private label of a selected retail chain Albert. This thesis describe the issues of private labels on the markets in the Czech Republic and in the other countries too. The products of private labels are substitutes for branded products. The main sign of private product is a high quality at advantageous prices. Idividual types of private labels are intended for different customer groups. These groups are characterized by common shopping trends. The primary aim of this thesis is a appraisal of shopping behaviour of selected customer group. The thesis includes the part of marketing research. This research is realized by the questionnaire. The result of the marketing research is used for further development of the selected private labels.
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