|
|
Proposal of Marketing Strategy of Company Liquid Design, s.r.o.
Pospíšilík, Štěpán ; Čevelíček, Marek (referee) ; Heralecký, Tomáš (advisor)
This thesis is focused on analyzing the current situation of Liquid Design s.r.o. engaged in information technology and proposal new marketing strategies. In the first part there are chapters depicting the theoretical background needed to create an appropriate marketing strategy. The second part is devoted to analysis of the current state of Liquid Design s.r.o., namely its marketing strategy. The third and final part of this thesis includes a proposal for a new marketing strategy that aims to reach new customers and retain the existing ones.
|
|
|
Business Project in the Area of Renewable Resources of Energy
Kerndl, Michal ; Kallabová,, Eva (referee) ; Heralecký, Tomáš (advisor)
The aim of my thesis, which is called „Business project in the area of renewable energy resources“, is to analyze business opportunities in the area of renewable energy resources, which have been highly actual and discussed recently, whether in term of benefit for environment or in connection with international problem of shortness in energy resources. Result of this thesis is, on the basis of the analysis, to define recommendations in the form of optimal proposal for realization. The thesis is engaged in description of current state in the area of the renewable energy resources, their utilization in practice and consequential proposals for realization including project financial plan. The thesis is also engaged in possibilities of state budget and EU grants use.
|
|
|
Business Plan – Establishment of Kindergarten
Zahradníková, Hana ; Opletal, David (referee) ; Heralecký, Tomáš (advisor)
This bachelor's thesis deals with a business plan processing for a private nursery school establishment in Brno. The partial goal is to design this business plan funding. The first part summarizes initial theoretical knowledge needed to work out the business plan. The practical part analyzes the environment, and describes a specific business plan processing - suggests possibilities for funding and evaluates the best option.
|
|
|
Business Plan - Establishment of a New Company
Badalová, Adéla ; Beránková, Iveta (referee) ; Heralecký, Tomáš (advisor)
The topic of this bachelor’s thesis is to create a business plan for the establishment of a studio for yoga classes. The thesis consist of several parts, theoretical, analytical and practical. In the theoretical part are defined the basic terms. In the analytical part is analyzed the current situation in the market. The practical part is focused on the bussines plan for the establishment of the yoga studio.
|
|
|
Business Plan – Travel Agency
Trnik, Dávid ; Chalmovský, Peter (referee) ; Heralecký, Tomáš (advisor)
This bachelor thesis is focused on drawing up a business plan for a travel agency in Slovak Republic. Thesis consists of theoretical part, based on acquired theoretical knowledge, analysis (SWOT analysis, Porter's model), review of current trends in the field of tourism and business, and practical preparation of the draft business plan.
|
|
|
Auction Portal with Non-banking Loans in The Czech Republic
Hadač, Marek ; Pochyla, Martin (referee) ; Heralecký, Tomáš (advisor)
This thesis delas with the business plan of the internet auction portal with non banking loans. The main aim of the thesis is on the base of financial plan and financial alalysis design functional system which would be realizable in practise. In theoretical part I deal with internet auctions and also legislation of consumers contracts and loans. In practical part comparing the loan market and proposal of business solution.
|
|
|
Entrepreneurial Project
Holík, Lukáš ; Smolíková,, Lenka (referee) ; Heralecký, Tomáš (advisor)
The goal of this dissertation is to create a business plan for mr. David Mokrý - owner of café Blue Queen in Boskovice. In a short time he would like to make his business bigger and found another café - pub (Black King).The needed data for creating a project of new successful cafe, which should become the most popular in selected location, I'm going to get by many market analyses, respective by analyses of internal and external neighborhood.
|
|
|
Financing of Business Activities
Chemadurava, Darya ; Heralecký, Tomáš (referee) ; Ptáček, Roman (advisor)
The subject of the bachelor's thesis "The impact of individual financing options on the management of the company" is an assessment of the current financial condition of the selected company and a comparison of banking products with the subsequent selection of the most profitable. To understand the whole issue, the theoretical part of the work contains a definition of basic terminology, a description of the financial structure of the enterprise and the possibilities of financing corporate activities. The second part is practical in nature, contains a brief description of the selected company, an analysis of its financial condition and a comparison of bank financing options.
|
|
|
Business Plan - Estabilishment of Solar Studio
Hlaváčková, Kristýna ; Brauner, Roman (referee) ; Heralecký, Tomáš (advisor)
This bachelor thesis deals with the creation of a business plan for setting up a solar studio. The thesis consist of several parts – theoretical, analytical and practical. In the theoretical part, the basic term and definitions are described and defined. In the analytical part is analyzed the current situation in the market using theoretical knowledge and the practical part is the whole realization of the business plan itself.
|
|
|
Fonds of European Union and Proposal of Financed Project
Daňhelová, Aneta ; Hasala, Petr (referee) ; Heralecký, Tomáš (advisor)
Bachelor thesis addresses the issue of subsidies from the EU Structural Funds and other financing options. Its aim is to understand and navigate the problems of raising funds to finance investment projects of INOTECH spol. s.r.o. The main objective is to select the most appropriate method of funding for this type of investment project. The resulting proposals follow the theoretical part and the results of the analysis of the current situation.
|
guest ::
