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Human resources in a medium-sized enterprise and their impact on increasing competitive strength of a company
HUCKOVÁ, Petra
The Bachelor thesis deals vith human resources in a medium-sized enterprise and their impact on increasing competitive strength of a company. Goal of the thesis was to analyse current human resources situation in a selected company, characterize its competitors and subsequently suggest some measures to enhance the company competitiveness. One of the marketing mix methods {--} questioning, both personal and written {--} was applied in the thesis. Questionnaires were distributed among employees of the selected company, Otherm, a. s., and of two of its competitors, and subsequently analysed. Interviews were conducted with HR managers of the companies and taken into consideration in the overall evaluation. The analysis revealed a few deficiencies, for which remedial measures were suggested. Regarding employee benefits with explanations on possibilities how to draw them. As for employee education, it was recommended to make some forms of education, such as language courses and management courses, available also to labour professions.
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